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Prashant Sharma

  • Designation :- Professor

To make best use of my skills and strive hard, for progressive work, so that i can come up to Organization’s,expectations.

Passed two year full time Post Graduate Diploma in Management, (Approved by All India Council for technical Education, New Delhi), equivalent to MBA, from Dewan Institute of Management Studies, Meerut in 1998 with specialization in marketing achieving first grade. (All India Council for Technical Education, New Delhi, granted certificate of equivalence of P.G.D.M programme with M.B.A)

Awarded Ph.D, titled as “Financial Products of Private and Public sector banks with special reference to ICICI Bank and State Bank of India” in 2014 from CCS University, Meerut. Thesis submitted in 2013.

Passed Masters in Art, M.A. (Economics) from Indra Gandhi National Open University, New Delhi in (2013- 2015) session.

Passed Certificate in Computing, C.I.C from Indra Gandhi National Open University, with first grade New Delhi in 2000.

Passed B.Sc. (PCM) in 1996 from N.A.S. Degree College, Meerut achieving first division.

Passed Intermediate in 1993 from N.A.S. Inter College, Meerut, U.P. Board.

Passed High School in 1991 from BSM Inter College, Roorkee achieving first division from U.P. Board.

Experience in Academics

Promoted as Professor in Dewan V.S Group of institutions, Meerut in their MBA department since Nov 2019.

Worked as Associate professor in Dewan V.S Group of institutions, Meerut in their MBA department from July 2014 to October 2019.

Worked as Assistant professor in Dewan V.S Group of institutions, Meerut in their MBA department from August 2006 to June 2014.

Teaches in MBA classes, handling subjects of Research Methodology, Managerial Economics, Marketing Management, Marketing of Services, Marketing Research, Consumer behavior & Marketing communication, Sales and Distribution management, Production management, International Business, Entrepreneurship Development, Information technology, Strategic Management etc. Always gives good results and maximum student satisfaction in teaching mode.

Assists and coordinates in organizing seminars and faculty development programmes.

Works as placement coordinator from MBA department by organizing placement drives through connecting with corporate world. Actively involves in preparing, motivating and training, students for placement drives.

Actively acts as member of Proctorial board.

Acts as question paper setter in private Universities

Involved in designing the course of various subjects of PGDM programme.


Membership

Member of board for studies of Indra Gandhi technological and Medical sciences university, Ziro, Arunachal Pradesh

Worked with ICICI in their personal loan division as Team leader in Meerut from June 2005 to July 2006.

Worked with Usha International Ltd (Shriram Group) as a Sales executive, in their Sewing machine division in Western U.P area from June 1999 to May 2005.

Worked with Ozone Pharmaceuticals in Aligarh as a Sales executive from May 1999 to June 1999.

Worked with Top gear Marketers Pvt. Ltd, New Delhi, as a Sales executive from January 1999 to April 1999 in the area of car finance.

I have worked for Seven years and seven months in Corporate sector in the field of sales and marketing inorganisations such as ICICI Bank, Usha International& Ozone pharmaceuticals responsible for augmenting sales through Channel development, Channel management guiding, training and motivating sales executives and making strategies for sales. Always achieved sound sales and good revenue collection.

Awarded online certification on “Marketing Research” subject by National Programme on Technology Enhanced Learning (NPTEL), IIT Roorkee in 2019.

Acted as keynote speaker on the topic of, “Student driven innovation and entrepreneurship development” in international conference 1.4 organised by SK Associates and group, Hyderabad on 15, 16 & 17 October 2022.

Acted as Keynote speaker in faculty development programme, organised by, Indra Gandhi technological and medical sciences university, Ziro, Arunachal Pradesh organized from 5 July to 8 July 2021.

Attended management development programme on “Stress management and work life balance” organized by IIMT Engineering college, Meerut from 27 July to 29 July 2023.

Attended faculty development programme on “Entrepreneurship & Innovation”, organized by IIMT Engineering college, Meerut from 26 June to 1 July 2023.

Attended faculty development programme on “Impact of Moral values, Ethics, Behavioral sciences and attitudinal development of the professionals” organized by Dewan institute of management studies, Meerut,sponsored by AICTE from 4 December to 16 December 2017.

Attended the faculty development programme on “Developing & Teaching of Business case studies for management teachers” organized by Dewan institute of management studies, Meerut from 7 January 2016 to 21 January 2016.

Attended the faculty development programme on, “Manthan-Proliferating knowledge” organized by Dewan institute of management studies, Meerut on 6-7 February 2012.

Attended the skills development programme on “Entrepreneurship Development” organized by Meerut institute of Engineering and technology, Meerut from 14 February to 27 February 2012.

Attended Faculty development programme, organized by Ganpati institute, Ghaziabad sponsored by AICTE, held from 28 June 2010 to 2 July 2010.

The paper titled, “A comparative study of home loan aspects of State Bank of India branches of different cities” published in “The international Journal of Interdisciplinary Organizational cities, Scopus indexed Journal, ISSN:2324-7649 (Print), ISSN: 2324-7657 (Online) Volume 18, Issue 2, July-December, 2023 issue. ( Statistical test based research paper)

The paper titled, "A study into the marketing practices of tourism at Nainital &Mussorie" was published in "Wesleyan journal of research" an international research journal, UGC care approved, ISSN: 0975-1386, Volume No 14, No. 17, May 2021 issue. ( statistical test based research paper)

The paper titled, "An analytical study of consumer buying behavior in context of two wheelers" was published in "Synergy", Journal of IT & Management, ITS, Ghaziabad. ISSN : 0972-7361, Vol 18, No1, January-June 2020 issue. (statistical test based research paper)

The paper titled, “Impact of GST on manufacturing, Trading & Services sector” was published in International Journal, Asia- pacific Finance and Accounting review published by Asia-Pacific institute of management, New Delhi. ISSN 2278-1838 (print), 2319-7218 (Online), Volume VI, No 3 & 4, July to December 2019 issue.

The paper titled, “Eating out habits of individuals in Meerut City—an analytical study” was published in International Journal of Research and Analytical Reviews, E ISSN 2348 –1269, Print ISSN 2349-5138, Volume 6 Issue 2,April– June 2019. (statistical test based research paper)

The paper titled “Online marketing a booming business technique with challenges” was published in, DVS International Journal of Multi-Disciplinary Research, an online journal, ISSN No 2454-7522, ISSUE: 06, Vol: 2, No.2 October - December, 2016.

The paper titled “Comparative analysis of the services quality of Public Sector, P.N.B and Private Sector Axis bank in Meerut city” was published in OJAS: Journal of Jaipuria Institute of Management Studies, Ghaziabad, ISSN: 2279-0373, January 2015 issue. (statistical test based research paper).

Presented a research paper titled as “Green Marketing: An innovative approach” in International conference organized byMotherhood University, Roorkee on 15 & 16 th December 2023.

Presented a research paper titled as “ Role of Artificial intelligence in sustainable development” in International conference organized by Dewan institute of Management studies, Meerut on 18 & 19 th August 2023.

Presented a research paper titled as “Indian Economy, Boom and challenges” in international conference organized by Motherhood university, Roorkee on 28 & 29 December 2022.

Presented a research paper titled as “Healthcare management system in India during covid crisis” in international conference organised by IIMT university, Meerut on 26 & 27 May 2022.

Presented a paper titled as “Strategic Brand Management” in the National conference on Emerging vistas of computer science & IT in 21st century, organized by Parul University, Vadodra, Gujrat, on 18 December 2021.

Presented a paper titled as “Impact of Corona virus on Indian higher education system” at the one day webinar on “Challenges and prospects of creative and innovative teaching learning practices during COVID-19” organized by department of Teacher education, HCC, Agartala, on 8 August 2020.

Attended webinar, on Digital marketing, organised by Noida institute of Engineering and technology, Greater Noida on 27 May 2020.

Presented a paper titled “Road to development of Women enterprises in micro and small industries” sponsored by Dr APJ Abdul Kalam Technical university, Lucknow and organized by Vidya college of Engineering, Meerut on 23 & 24 June 2017.

Presented a paper titled “Green HRM: A need for earth” sponsored by AICTE and organized by Dewan institute of management studies, Meerut on 12 March 2016.

Presented a paper titled “Micro, small and medium enterprises spearheading India’s growth in twenty first century” in National seminar sponsored by AICTE and organized by Dewan institute of management studies, Meerut on 13 June 2015.

Presented a paper titled “Foreign direct investment in retail in India a road to opportunities and challenges” in National Seminar organized by Dewan V.S. Group of institutions, Meerut on 18 January 2014.

Presented a paper titled “Impact of Globalisation and Privatisation on quality standard of management education in India” in National Seminar organized by D.A.V. (P.G.) College, Muzaffarnagar on 19-20 March 2013.

Presented a paper titled “Future of Management education in India” in National Seminarjointly organized by Omkarnanda institute of management and technology, Rishekesh and Action for sustainable, effacious development and awareness (ASEA) Rishekesh on 11-12 February 2012, sponsored by AICTE.

Presented a paper titled “Growth of public sector, problems and possible solutions for a better development of tomorrow” in National Seminar sponsored by ICSSR, New Delhi, organized by College of Engineering & Rural technology, Meerut on 26-27 February 2012

Presented a paper titled “Impact of recession on Indian retail market’’ in National Seminar organized by Meerut college , Meerut held on 13-14 March 2011 sponsored by University Grants Commission.

Presented a paper titled, “Impact of Globalisation on Economy, Commerce and Management in International seminar organized by Swami Shukdevanand PG college, Shahjahanpur, held on 26-27 February 2011.

Presented a paper titled “Globalization : Its impact &investment strategies for India” in National seminar in Kisan (P.G.) College, Simbhaoli (Ghaziabad), held on 4 February 2010 sponsored by I.C.S.S.R. & U.G.C., New Delhi.

Presented a paper titled “E-marketing environment in present scenario” in National seminar organized by D.N. College, Meerut held on 31 January 2010.

Presented a paper titled “Globalization and Inequality in income distribution in India” in National seminar organized by D.N. College, Meerut held on 30 January 2010 sponsored by University Grants Commission.

Presented a paper titled “Global Recession & India; Impact & Prospects”, in National seminar in Meerut College, Meerut, held on 7-8 March 2010 sponsored by I.C.S.S.R, New Delhi.

Presented a paper titled “Role of information technology in setting economic growth in India” in International seminar organized by Swami Shukdevanand P.G. College Shahjahanpur, held on 20-21 December 2009.

A research paper titled as “Green Marketing: An innovative approach” was published in book titled as “Creativity, Innovation & Advances in ResearchWorld: One Earth, One Family, One Future” ISBN : 978-93-5854-738-2; e – Book ISBN – 978-93-5854-703-0 in 2023 Publisher: Pragati Prakashan, Meerut

A research paper titled as “A study on success and failure of startup ventures in India” was published in book titled as “Perspective of youth in startup ecosystem in India” ISBN: 978-93-90115-26-6, Book code: AB282-J223, DOI: 10.31995/Book.AB282-J223

A research paper titled as “Indian Economy, Boom and challenges” in international conference organized by Motherhood university, Roorkee was published in e book titled as Creativity, Innovation & Advances in Research World: Making of Atmanirbhar Bharat in 2022 ISBN: e – Book ISBN – 978-93-5531-836-7 Publisher: Pragati Prakashan, Meerut

A research paper titled “Road to development of women entrepreneurship in Micro & Small enterprises” presented in National seminar organized by Vidya College of Engineering, Meerut was published in book “titled as Development of Women entrepreneurship in India” in year 2017, ISBN: 978-93-87283-78-7 on pages 184 to 189.

A research paper titled “Green HRM: A need for earth” that was presented in National seminar organized by Dewan institute of management studies, Meerut on 13 March 2016 was published in book titled as “Human resource Management” in year 2016, ISBN: 978-81-7946-015-3 on pages 52 to 62.

A research paper titled “ Micro, small and medium Enterprises spearheading India’s growth in twenty first century” that was presented in National seminar organized by Dewan institute of management studies, Meerut on 13 June 2015 was published in book titled as “Economic development Opportunities and challenges (Role of MSME)” in year 2015, ISBN: 978:-93-313-2652-5 on pages 387 to 392.

A research paper titled “Foreign direct investment in retail in India a road to opportunities and challenges” that was presented in National Seminar organized by Dewan V.S. Group of institutions, Meerut on 18 January 2014 was published in book titled as “Fostering growth through FDI- Opportunities and Challenges” in year 2014, ISBN: 978-93-5156-238-2 on pages 342-346.

A research paper titled “ Impact of recession on Indian retail market’’ that was presented in National Seminar organized by Meerut college, Meerut held on 13-14 March 2011 sponsored by University Grants Commission was published in the book titled as “Impact of Recession on Indian Economy” in year 2013, ISBN: 978-93-82420-10-1 on pages 113-124.

A research paper titled “E-marketing environment in present scenario” that was presented in National seminar organized by D.N. College, Meerut held on 31 January 2010 was published in the book titled as “E-Marketing in Indian scenario” in year 2010, ISBN: 978-81-910560-0-6 on pages 136-142.

Worked as coordinator in A.I.C.T.E sponsored F.D.P titled as “Impact of moral values, ethics & behavioral sciences on attitudinal development of the professionals” organized by Dewan institute of management studies, from 17 Jan to 30 Jan 2020.

Worked as an examiner for Viva-Voce (practical), evaluator of theory exam and as centre controller for entrance exams in Uttar Pradesh Technical University.

Worked as an evaluator for theory exams of C.C.S. University

Worked as an examiner for Viva-Voce (practical), evaluator of Maha Maya Technical University.

Worked as an examiner for Viva -voce (practical), Abdul Kalam technical University.

Presentation

Explanation

Communication

Working in team

Working with patience

Training